As more people log on to search engines small businesses need professional help to make the best of the opportunity. According to comScore there in August were over 209 million unique users of search engines in Europe, with 85.1 searches per searcher, meaning the internet provides a significant space for businesses to advertise themselves. Google is the most popular search engine, receiving 81.9 million unique users a month and searching over eight billion web pages. Jack Wallington, programmes manager at the Internet Advice Bureau (IAB) said that small businesses need to seek professional help to get the best out of this marketing opportunity." A quick meeting with a professional company with experience working on different campaigns will always benefit an SME, particularly because search engine marketing changes constantly and continues to increase in competitiveness," he said."The danger with optimisation is that there is a lot of free advice available on the internet and it is not always possible to know what is correct and what isn't," added Mr Wallington. *from the Professional Contractors Group (PCG) website.
G & G Recruitment are currently undergoing their own website review and more specifically are focussing on Search Engine Optimisation (SEO). If anyone has any ideas or views on this, please do contact us.
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2 comments:
Very Good Post - How has the proccess gone? We are looking to do the same but paying away vital pounds per month on a SEO budget and have no understanding of what we are getting is a little scary.
Please keep us posted with your results.
have a read of http://www.mattcutts.com/blog/type/movies/ they are very good
Thank you for your comments. From what we understand SEO is an ongoing process but, you do see results gradually improve as you progress. At the moment we haven't paid anyone have just been researching all the different methods ourselves.
Thanks for the information on mattcutts it seems informative.
Kind Regards,
Mark Gibbons
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